PalorasAnswer Engine Optimization
Services

What Paloras does

Paloras structures your content so search features and AI assistants can lift clear, correct answers from it: question-led pages, definitions and schema.

01

Answer Engine Optimization

Be the answer, not just a result.

AEO structures your content so search features and AI assistants can lift clear, correct answers from it: question-led pages, concise definitions and well-formed schema.

  • Question and answer mapping
  • Schema markup
  • Featured-answer formatting
02

Generative Engine Optimization

Show up in ChatGPT, Perplexity and AI Overviews.

GEO is about being cited when someone asks an AI tool about your category. We find the prompts that matter, audit how you appear today and build the content and mentions that earn citations.

  • Prompt and citation audit
  • Citation-ready content
  • Ongoing AI visibility tracking
03

Content strategy

Content that sales teams actually use.

We plan and write articles, guides and comparison pages around the questions buyers ask before they talk to sales, and build them so they rank and get shared internally.

  • Topic and keyword plans
  • Long-form guides
  • Sales-enablement pieces
04

SEO programs

Organic visibility for the searches your buyers run.

Technical fixes, content that answers real buyer questions and on-page work on the pages that matter commercially. We report on rankings and enquiries, not just traffic.

  • Technical SEO
  • Buyer-intent content
  • Commercial page optimisation
Also available

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